Close-up of a gray sign with the partial text 'TILLEY' in large black letters.

Worked alongside the Tilley team to develop packaging, branding, labeling, and product graphics across multiple categories. The work focused on creating thoughtful, retail ready design that balanced heritage brand recognition with modern product presentation.

Packaging Design
Branding
Label Design
Product Graphics

Clothing tags attached to fabric with string, featuring brand Tilley and Rainshield details like waterproof, seam sealed, UPF 50+ protection, recycled fibers, and wind resistant.
Side profile of a woman with long red hair wearing a black wide-brimmed hat with gold grommets and a black jacket, outdoors near a body of water with a blurred green and brown background.
Packaging of Tilley men's organic comfort boxer briefs in black with a transparent window, brown top, and clear label with product information.
Close-up of the inside of a tan Tilley Outback hat showing the inner label with product details and fabric information.
Close-up of a white Tilley bucket hat with gold eyelets and a chin strap.
Tilley men's organic cotton boxer briefs in beige packaging with clear window, hanging from a peg
Packaged outdoor socks in various colors including blue, light gray, maroon, yellow, brown, lavender, tan, pink, and light blue, arranged in two rows on a white background.
Package for a black bicycle helmet net, compatible with Tilley LTM styles 3, 5, 6, and 8, with product details and usage instructions.
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Close-up of a Tilley hat tag on a white surface with part of a black bag visible in the background.
Three product tags for sunscreen and skincare products, including a black tag labeled "TILLEY," a white tag with red maple leaf symbol and text in English and French, and a white tag with black text and icons describing skincare features like organic stretch cotton, water repellency, mesh ventilation, and buoyancy.